Cara Menggunakan Google Maps Dengan Suara
Manfaat Beriklan di Google Maps
Ada beberapa manfaat yang akan Anda rasakan saat beriklan di Google Maps, berikut ini.
Daftarkan Bisnis di Google Bisnisku
Daftarkan bisnis di Google Bisnisku menjadi cara tepat untuk mempromosikan bisnis. Seperti diketahui, Google Bisnisku atau Google My Business merupakan alat gratis yang disediakan oleh Google untuk pemilik bisnis. Adanya alat ini bisa digunakan untuk mengelola informasi agar bisnis mudah ditemukan di hasil pencarian Google.
Daftar di Google Bisnisku menjadi cara tepat untuk mempromosikan bisnis di Google Maps. Hal ini karena setiap bisnis yang didaftarkan di Google Bisnisku akan lebih mudah ditemukan di Google Maps.
Saat mendaftarkan bisnis di Google Bisnisku, pastikan mengisi semua informasi yang diperlukan, seperti jam operasional, alamat website, dan lain sebagainya. Adanya informasi lengkap seputar bisnis bisa membuat bisnis terlihat profesional dan terpercaya.
Perbanyak Komentar Positif di Google Maps
Selain ulasan, komentar juga sangat penting untuk meningkatkan perkembangan bisnis. Banyaknya komentar positif juga bisa meningkatkan peringkat bisnis anda di halaman hasil pencarian. Sehingga banyak orang lebih mudah menemukan dan mengunjungi lokasi bisnis anda.
Selain itu, semakin banyak komentar positif, tentu membuat bisnis anda semakin berkualitas dan terpercaya. Agar semakin banyak komentar di akun bisnis anda, sebaiknya balas setiap komentar dan pertanyaan dari konsumen. Usahakan membalas setiap komentar dengan baik dan sopan, sehingga bisa meningkatkan citra positif bisnis.
Klaim dan Verifikasi Bisnis yang Anda Miliki
Cara promosi di Google Maps bisa dilakukan dengan melakukan klaim bisnis terlebih dahulu. Adanya klaim dan verifikasi bisa dilakukan jika bisnis anda telah terdaftar di Google. Klaim dan verifikasi bertujuan untuk meyakinkan bahwa setiap informasi bisnis yang ditampilkan di Google Maps adalah bisnis anda.
Selain itu, cara ini juga bertujuan agar bisa mengelola bisnis lebih optimal. Klaim dan verifikasi bisnis bisa dilakukan dengan menuliskan nama bisnis di Google, selanjutnya akan muncul alamat bisnis anda di hasil pencarian. Setelah itu lanjutkan dengan memilih opsi “pemilik bisnis ini?,” lalu dilanjutkan dengan melakukan verifikasi.
Setelah melakukan klaim dan verifikasi bisnis, anda bisa melanjutkan dengan mengisi semua informasi terkait bisnis, mulai dari jam operasional hingga produk atau layanan yang dijual. Selain itu, jangan lupa menambahkan foto untuk menarik minat calon konsumen.
Cara Mendaftar Google Bisnisku
Jika Anda belum mendaftarkan bisnis Anda ke dalam Google Bisnisku, sekarang saatnya! Ikuti beberapa langkah berikut ini.
Jika Anda belum memiliki website, Anda bisa membuatnya dengan jasa pembuatan website murah hanya dengan 3 juta rupiah.
Sebelum melakukan verifikasi, pastikan lagi semua informasi yang telah Anda lengkapi sudah benar lalu pilih verifikasi saat itu juga dengan mengisi nama penerima surat. Lalu klik Kirim Kartu Pos. Setelah itu tunggu surat dari Google datang ke alamat Anda.
Perlu Anda ketahui, selama proses verifikasi, Anda tidak bisa mengganti informasi yang sudah ditulis sebelumnya.
Selanjutnya yang perlu Anda lakukan adalah melengkapi profil Google Bisnisku. Mulai dari deskripsi bisnis, foto, jam operasional, fasilitas, menu.
Tambahkan Website Bisnis
Website bisnis menjadi bagian terpenting agar bisnis semakin dikenal dan berkembang. Informasi alamat website lengkap bisa memudahkan Google mengindeks lokasi bisnis anda, sehingga bisa muncul di halaman teratas hasil pencarian.
Adanya website juga bisa memudahkan calon konsumen menemukan lokasi bisnis anda. Selain itu, website juga menunjukkan bahwa bisnis tersebut berkualitas dan terpercaya. Sehingga banyak calon konsumen yang tertarik mendatangi lokasi bisnis tersebut.
Itulah cara promosi di Google Maps yang bisa diterapkan, mulai dari daftar di Google Bisnisku hingga menambahkan website bisnis. Cara di atas merupakan cara tepat untuk mengupgrade bisnis agar semakin berkembang dan bisa menjangkau lebih banyak konsumen.
Google seperti tidak bisa lepas dari kehidupan kita. Google tidak pernah lepas dari kegiatan kita mulai dari mencari informasi sampai menentukan arah. Sebagai media utama tempat orang-orang mendapatkan informasi, Google juga memberikan kesempatan para pebisnis untuk beriklan agar bisnis mereka lebih dikenal. Salah satunya para pebisnis juga bisa beriklan di Google Maps. Tahukah Anda, berdasarkan survei Google Maps 6 kali lebih populer dari aplikasi navigasi lainnya. Oleh karena itu, cara membuat iklan di google maps wajib Anda ketahui.
Beriklan di Google Maps sangat menguntungkan terutama untuk Anda usaha kecil dan menengah. Daripada Google Search, bisa dikatakan beriklan di Google Maps tidak terlalu kompetitif. Penggunanya masih terbilang sepi, ini sangat cocok untuk Anda.
Directions and transit
Google Maps provides a route planner,[56] allowing users to find available directions through driving, public transportation, walking, or biking.[57] Google has partnered globally with over 800 public transportation providers to adopt GTFS (General Transit Feed Specification), making the data available to third parties.[58][59] The app can indicate users' transit route, thanks to an October 2019 update. The incognito mode, eyes-free walking navigation features were released earlier.[60] A July 2020 update provided bike share routes.[61]
In February 2024, Google Maps started rolling out glanceable directions for its Android and iOS apps. The feature allows users to track their journey from their device's lock screen.[62][63]
In 2007, Google began offering traffic data as a colored overlay on top of roads and motorways to represent the speed of vehicles on particular roads. Crowdsourcing is used to obtain the GPS-determined locations of a large number of cellphone users, from which live traffic maps are produced.[64][65][66]
Google has stated that the speed and location information it collects to calculate traffic conditions is anonymous.[67] Options available in each phone's settings allow users not to share information about their location with Google Maps.[68] Google stated, "Once you disable or opt out of My Location, Maps will not continue to send radio information back to Google servers to determine your handset's approximate location".[69][failed verification]
On May 25, 2007, Google released Google Street View, a feature of Google Maps providing 360° panoramic street-level views of various locations. On the date of release, the feature only included five cities in the U.S. It has since expanded to thousands of locations around the world. In July 2009, Google began mapping college campuses and surrounding paths and trails.
Street View garnered much controversy after its release because of privacy concerns about the uncensored nature of the panoramic photographs, although the views are only taken on public streets.[70][71] Since then, Google has blurred faces and license plates through automated facial recognition.[72][73][74]
In late 2014, Google launched Google Underwater Street View, including 2,300 kilometres (1,400 mi) of the Australian Great Barrier Reef in 3D. The images are taken by special cameras which turn 360 degrees and take shots every 3 seconds.[75]
In 2017, in both Google Maps and Google Earth, Street View navigation of the International Space Station interior spaces became available.
Google Maps has incorporated[when?] 3D models of hundreds of cities in over 40 countries from Google Earth into its satellite view. The models were developed using aerial photogrammetry techniques.[76][77]
At the I/O 2022 event, Google announced Immersive View, a feature of Google Maps which would involve composite 3D images generated from Street View and aerial images of locations using AI, complete with synchronous information. It was to be initially in five cities worldwide, with plans to add it to other cities later on.[78] The feature was previewed in September 2022 with 250 photorealistic aerial 3D images of landmarks,[79] and was full launched in February 2023.[80] An expansion of Immersive View to routes was announced at Google I/O 2023,[81] and was launched in October 2023 for 15 cities globally.[82]
The feature uses predictive modelling and neural radiance fields to scan Street View and aerial images to generate composite 3D imagery of locations, including both exteriors and interiors, and routes, including driving, walking or cycling, as well as generate synchronous information and forecasts up to a month ahead from historical and environmental data about both such as weather, traffic and busyness.
Immersive View has been available in the following locations:[citation needed]
Google added icons of city attractions, in a similar style to Apple Maps, on October 3, 2019. In the first stage, such icons were added to 9 cities.[83]
In December 2009, Google introduced a new view consisting of 45° angle aerial imagery, offering a "bird's-eye view" of cities. The first cities available were San Jose and San Diego. This feature was initially available only to developers via the Google Maps API.[84] In February 2010, it was introduced as an experimental feature in Google Maps Labs.[85] In July 2010, 45° imagery was made available in Google Maps in select cities in South Africa, the United States, Germany and Italy.[86]
In February 2024, Google Maps incorporated a small weather icon on the top left corner of the Android and iOS mobile apps, giving access to weather and air quality index details.[87]
Previously called Search with Live View, Lens In Maps identifies shops, restaurants, transit stations and other street features with a phone's camera and places relevant information and a category pin on top, like closing/opening times, current busyness, pricing and reviews using AI and augmented reality. The feature, if available on the device, can be accessed through tapping the Lens icon in the search bar. It was expanded to 50 new cities in October 2023 in its biggest expansion yet, after initially being released in late 2022 in Los Angeles, San Francisco, New York, London, and Paris.[88][89] Lens in Maps shares features with Live View, which also displays information relating to street features while guiding a user to a selected destination with virtual arrows, signs and guidance.[90]
Google collates business listings from multiple on-line and off-line sources. To reduce duplication in the index, Google's algorithm combines listings automatically based on address, phone number, or geocode,[91] but sometimes information for separate businesses will be inadvertently merged with each other, resulting in listings inaccurately incorporating elements from multiple businesses.[92] Google allows business owners to create and verify their own business data through Google Business Profile (GBP), formerly Google My Business (GMB).[93] Owners are encouraged to provide Google with business information including address, phone number, business category, and photos.[94] Google has staff in India who check and correct listings remotely as well as support businesses with issues.[95] Google also has teams on the ground in most countries that validate physical addresses in person.[96] In May 2024, Google announced it would discontinue the chat feature in Google Business Profile. Starting July 15, 2024, new chat conversations would be disabled, and by July 31, 2024, all chat functionalities would end.[97]
Google Maps can be manipulated by businesses that are not physically located in the area in which they record a listing. There are cases of people abusing Google Maps to overtake their competition by placing unverified listings on online directory sites, knowing the information will roll across to Google (duplicate sites). The people who update these listings do not use a registered business name. They place keywords and location details on their Google Maps business title, which can overtake credible business listings. In Australia in particular, genuine companies and businesses are noticing a trend of fake business listings in a variety of industries.[98]
Genuine business owners can also optimize their business listings to gain greater visibility in Google Maps, through a type of search engine marketing called local search engine optimization.[99]
In March 2011, indoor maps were added to Google Maps, giving users the ability to navigate themselves within buildings such as airports, museums, shopping malls, big-box stores, universities, transit stations, and other public spaces (including underground facilities). Google encourages owners of public facilities to submit floor plans of their buildings in order to add them to the service.[100] Map users can view different floors of a building or subway station by clicking on a level selector that is displayed near any structures which are mapped on multiple levels.
My Maps is a feature in Google Maps launched in April 2007 that enables users to create custom maps for personal use or sharing. Users can add points, lines, shapes, notes and images on top of Google Maps using a WYSIWYG editor.[101] An Android app for My Maps, initially released in March 2013 under the name Google Maps Engine Lite, was available until its removal from the Play Store in October 2021.[102][103][104]
Google Local Guides is a volunteer program launched by Google Maps[105] to enable users to contribute to Google Maps when registered. It sometimes provides them additional perks and benefits for their collaboration. Users can achieve Level 1 to 10, and be awarded with badges. The program is partially a successor to Google Map Maker as features from the former program became integrated into the website and app.[106]
The program consists of adding reviews, photos, basic information, and videos; and correcting information such as wheelchair accessibility.[107][108] Adding reviews, photos, videos, new places, new roads or providing useful information gives points to the users.[109] The level of users is upgraded when they get a certain amount of points.[110][111] Starting with Level 4, a star is shown near the avatar of the user.[111]
Earth Timelapse, released in April 2021, is a program in which users can see how the earth has been changed in the last 37 years. They combined the 15 million satellite images (roughly ten quadrillion pixels) to create the 35 global cloud-free Images for this program.[112]
If a user shares their location with Google, Timeline summarises this location for each day on a Timeline map.[113] Timeline estimates the mode of travel used to move between places and will also show photos taken at that location. In June 2024, Google started progressively removing access to the timeline on web browsers, with the information instead being stored on a local device.[114][115]
As the user drags the map, the grid squares are downloaded from the server and inserted into the page. When a user searches for a business, the results are downloaded in the background for insertion into the side panel and map; the page is not reloaded. A hidden iframe with form submission is used because it preserves browser history. Like many other Google web applications, Google Maps uses JavaScript extensively.[116] The site also uses protocol buffers for data transfer rather than JSON, for performance reasons.
The version of Google Street View for classic Google Maps required Adobe Flash.[117] In October 2011, Google announced MapsGL, a WebGL version of Maps with better renderings and smoother transitions.[118] Indoor maps use JPG, .PNG, .PDF, .BMP, or .GIF, for floor plans.[119]
Users who are logged into a Google Account can save locations so that they are overlaid on the map with various colored "pins" whenever they browse the application. These "Saved places" can be organized into default groups or user named groups and shared with other users. "Starred places" is one default group example. It previously automatically created a record within the now-discontinued product Google Bookmarks.
The Google Maps terms and conditions[120] state that usage of material from Google Maps is regulated by Google Terms of Service[121] and some additional restrictions. Google has either purchased local map data from established companies, or has entered into lease agreements to use copyrighted map data.[122] The owner of the copyright is listed at the bottom of zoomed maps. For example, street maps in Japan are leased from Zenrin. Street maps in China are leased from AutoNavi.[123] Russian street maps are leased from Geocentre Consulting and Tele Atlas. Data for North Korea is sourced from the companion project Google Map Maker.
Street map overlays, in some areas, may not match up precisely with the corresponding satellite images. The street data may be entirely erroneous, or simply out of date: "The biggest challenge is the currency of data, the authenticity of data," said Google Earth representative Brian McClendon. As a result, in March 2008 Google added a feature to edit the locations of houses and businesses.[124][125]
Restrictions have been placed on Google Maps through the apparent censoring of locations deemed potential security threats. In some cases the area of redaction is for specific buildings, but in other cases, such as Washington, D.C.,[126] the restriction is to use outdated imagery.
Google Maps API, now called Google Maps Platform, hosts about 17 different APIs, which are themed under the following categories: Maps, Places and Routes.[127]
After the success of reverse-engineered mashups such as chicagocrime.org and housingmaps.com, Google launched the Google Maps API in June 2005[128] to allow developers to integrate Google Maps into their websites. It was a free service that did not require an API key until June 2018 (changes went into effect on July 16), when it was announced that an API key linked to a Google Cloud account with billing enabled would be required to access the API.[129] The API currently[update] does not contain ads, but Google states in their terms of use that they reserve the right to display ads in the future.[130]
By using the Google Maps API, it is possible to embed Google Maps into an external website, onto which site-specific data can be overlaid.[131] Although initially only a JavaScript API, the Maps API was expanded to include an API for Adobe Flash applications (but this has been deprecated), a service for retrieving static map images, and web services for performing geocoding, generating driving directions, and obtaining elevation profiles. Over 1,000,000[132] web sites use the Google Maps API, making it the most heavily used web application development API.[133] In September 2011, Google announced it would deprecate the Google Maps API for Flash.[134]
The Google Maps API was free for commercial use, provided that the site on which it is being used is publicly accessible and did not charge for access, and was not generating more than 25,000 map accesses a day.[135][136] Sites that did not meet these requirements could purchase the Google Maps API for Business.[137]
As of June 21, 2018, Google increased the prices of the Maps API and requires a billing profile.[138]
Due to restrictions on geographic data in China, Google Maps must partner with a Chinese digital map provider in order to legally show Chinese map data. Since 2006, this partner has been AutoNavi.[123]
Within China, the State Council mandates that all maps of China use the GCJ-02 coordinate system, which is offset from the WGS-84 system used in most of the world. google.cn/maps (formerly Google Ditu) uses the GCJ-02 system for both its street maps[139] and satellite imagery.[140] google.com/maps also uses GCJ-02 data for the street map, but uses WGS-84 coordinates for satellite imagery,[141] causing the so-called China GPS shift problem.
Frontier alignments also present some differences between google.cn/maps and google.com/maps. On the latter, sections of the Chinese border with India and Pakistan are shown with dotted lines, indicating areas or frontiers in dispute. However, google.cn shows the Chinese frontier strictly according to Chinese claims with no dotted lines indicating the border with India and Pakistan. For example, the South Tibet region claimed by China but administered by India as a large part of Arunachal Pradesh is shown inside the Chinese frontier by google.cn, with Indian highways ending abruptly at the Chinese claim line. Google.cn also shows Taiwan and the South China Sea Islands as part of China. Google Ditu's street map coverage of Taiwan no longer omits major state organs, such as the Presidential Palace, the five Yuans, and the Supreme Court.[142][additional citation(s) needed]
Feature-wise, google.cn/maps does not feature My Maps. On the other hand, while google.cn displays virtually all text in Chinese, google.com/maps displays most text (user-selectable real text as well as those on map) in English.[citation needed] This behavior of displaying English text is not consistent but intermittent – sometimes it is in English, sometimes it is in Chinese. The criteria for choosing which language is displayed are not known publicly.[citation needed]
Mampu Menjangkau Orang-orang di Perjalanan
Pertama, Google Maps bukan hanya sekadar aplikasi navigasi. Tetapi juga mobile yang berarti Anda menjangkau orang-orang di mana saja, pengguna berada. Dalam Google Performance Summit, perusahaan mengungkapkan bahwa sepertiga pencarian seluler terkait dengan lokasi. Hal ini juga sering dijadikan sebagai pedoman beberapa agensi yang membuka jasa Google ads.Jika Anda bisnis dengan lokasi fisik, beriklan di Google Maps itu berarti akan lebih banyak orang dapat menemukan Anda tepat saat mereka membutuhkan Anda.
Criticism and controversies
Apa Itu Google Bisnisku
Google Bisnisku adalah fitur yang bisa digunakan para pemilik usaha untuk mempermudah calon konsumen mengetahui informasi lengkap seputar bisnis mereka. Mulai dari nama usaha, alamat, nomor telepon, email, nomor telepon, jam operasional, foto, hingga review dari pelanggan.
